Looks like the hard work is paying off. Through quality content generation, keyword density, good CSS/XHTML, and good design, our traffic is increasing.
Here's the month to month comaparison. Comparing November-2005 (old site) to February-2006 (new site):
This is a good KPI for measuring the success of our efforts. It not only shows that we're getting more visitors, but that they are staying longer to visit more pages. That is GREAT news.
Lot's more work is needed to maximize our positive exposure. Like Jerry Reed sang,
"We've got a long way to go and a short time to get there. I'm east bound just watch ol'Bandit run . . ."